Latest Trends

The latest in sports business, sports marketing and digital advertising. We offer expert insights into data-driven strategies for fan engagement, leveraging tools like Newsletters, Meta Ads, Google Ads, and TikTok Ads. Stay ahead in the sports industry with our cutting-edge advice on maximizing audience reach and increasing conversion rates. Dive into our articles and case studies showcasing innovative marketing solutions in sports.

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  • Business engagement
  • Data management
  • Fan engagement
  • Sport business
  • Ticketing & revenues
Fan engagement

Our case study with the Hockey Club La Chaux-de-Fonds and its Advent calendar

Discover how HCC boosted fan engagement and sponsor visibility during the holidays with an interactive digital Advent calendar—driving data growth, social reach, and measurable impact.
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Data management

DMOS: C’mon Sports methodology for exploiting data in the sports industry

Learn how data management is reshaping the sports industry by enhancing fan experiences, optimizing sponsorships, and driving revenue through the DMOS methodology by C’mon Sports.
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Ticketing & revenues

Our case study with Genève Sport and Arenametrix

Discover the journey and the impressive results with the Geneva Lions, and how fan engagement and ticket sales were increased through data-driven campaigns, personalized communication, ...
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Unlock the potential of Sport Business Data

In the Arena of Sports Business, Data is King: Mastering the Art of Engagement to Forge Unbreakable Bonds Between Fans and Brands.