Latest Trends
The latest in sports business, sports marketing and digital advertising. We offer expert insights into data-driven strategies for fan engagement, leveraging tools like Newsletters, Meta Ads, Google Ads, and TikTok Ads. Stay ahead in the sports industry with our cutting-edge advice on maximizing audience reach and increasing conversion rates. Dive into our articles and case studies showcasing innovative marketing solutions in sports.
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- Business engagement
- Data management
- Fan engagement
- Sport business
- Ticketing & revenues
The Emergence of Free Tickets in Football: A Rising Trend?
Paris FC and Fortuna Düsseldorf are offering free match tickets to revolutionize fan engagement and the economic model for football clubs. This move aims to ...
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Embracing Innovation in Sports Data Management: The Shift from Excel to Advanced Analytics Systems
As the sports industry prepares for a new season, stakeholders are recognizing the need to replace outdated spreadsheet data management with advanced analytics. Excel's limitations ...
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Tackling the ‘CTE’ of Sports Business Analytics: The Imperative of Data Management
Chronic Traumatic Encephalopathy (CTE) in sports has its parallel in business analytics as the complexity, turbulence, and entropy of data management. Like CTE’s varied symptoms, ...
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Unlock the potential of Sport Business Data
In the Arena of Sports Business, Data is King: Mastering the Art of Engagement to Forge Unbreakable Bonds Between Fans and Brands.
